MISTY FREE / AI STRATEGY PRODUCT LEADER

Building AI products customers trust, adopt, and pay for.

I lead AI products from concept through enterprise scale. I partner across engineering, design, and executive leadership. I specialize in AI workflows, product adoption, and monetization.

Experience spanning 13 years

Jasper AI

AI for Enterprise Marketing Teams

Sift

Machine Learning, Fraud Protection & Risk

Progressive Leasing

Commerce, Fintech and Regulatory Constraints

Zappos (Amazon)

Marketing, Customer Loyalty & Personalization

Selected work

Selected work

AI ONBOARDING

Agentic IQ

Reduced enterprise onboarding from months to Day One through automated setup.

Shrunk TTV from M2 to D1

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AI WORKFLOWS

Email Personalization Agent

Turned one-to-one outreach into an autonomous campaign system with deterministic prompt orchestration.

3x reply rate through personalized email campaigns

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MONETIZATION

Consumption Billing Engine

Made usage-based monetization legible for enterprise buyers and reliable for production systems.

Millions of AI credits processed monthly

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View more work

How I lead product

01

Customer problems before model capabilities

Start with the behavior, constraint, and outcome that matter before choosing the technology.

01

Customer problems before model capabilities

Start with the behavior, constraint, and outcome that matter before choosing the technology.

02

Validate in production before scaling investment

Make the riskiest assumption visible early, then earn the platform investment with evidence.

03

Monetization is product design

Pricing, packaging, and usage are part of the experience customers decide to adopt.

04

Enterprise trust is a feature

Reliability, explainability, and governance are designed into the product—not added after launch.

I selectively advise startups and enterprise teams building AI products.

Typical engagements include:

AI product strategy • Agent workflow design • Monetization and pricing • Executive product reviews

Available for hourly advisory and fixed-scope strategy engagements.

Let's build something useful.

Whether you're hiring your next AI product leader, or looking for strategic guidance on an AI initiative, I'd love to hear what you're working on.